Our favorite 86er twins are back on the fashion radar making waves with the launch of their latest entrepreneurial/sisterly venture: www.StyleMint.com
Referred to as a "social shopping site," StyleMint allows the consumer to create a free personal style profile (based on a pre-determined set of questions). The little website that could then spews out a customized T-shirt recommendation designed by Ash & MK themselves. At this magical point the customer has the choice of either purchasing the tee online for $29.99 or saying no and logging out.
Essentially, the site operates similarly to an online book-of-the-month or monthly CD club - sans the obligation to buy.
If you require further clarification on this business model or if you'd enjoy watching the twins say the word organic about 100 times in a minute and forty seconds, feel free to click here.