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Talk about narrowing in on a niche market. Denim giant Levis has come out with a pair of jeans called the "Skinny Commuter" which have been engineered to answer every urban hipster cyclists needs. The jeans come equipped with the following features:
- Water-repellent fabric to wick away the rain (and snow in a city like TO)
- Antimicrobial technology to keep you oh-so-fresh and so clean clean
- Utility waistband specifically designed to store your U-lock
- Higher back rise to minimize plumbers ass
- Reflective tape on interior cuffs provides the visibility of 500 candles - say whaaat?
- Reinforced belt loops and double-layer back pockets to keep you gangster
- a hidden cell phone pocket - or should I just cut to the chase and say iPhone pocket
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